Trade-In Program


With more and more consumers shopping online, providing a fast, convenient and transparent shopping experience is becoming increasingly more important every day. By enabling consumers to estimate the value of their trade-in online, they can save time having to research trade-in and move quicker to the next step of the purchase journey.

Canadian Black Book is now available as an optional trade-in tool for dealer websites to provide estimates to customers looking to trade-in their existing vehicle when they purchase their new vehicle.

All Trade-In Tools Powered by

360 Agency

TRADE 360 connects you with Canadian Black Book sales data. Your customers will be able to enter the detailed information of their pre-owned vehicle to receive an instant estimate of the maximum and minimum values according to the condition of their vehicle.

Canadian Black Book is the trade-in value reference for pre-owned vehicles. By partnering with CBB, 360.Agency continues its mission: to revolutionize the sale of vehicles online.

TRADE 360 is available on its own or integrated with our online sales solution, Showroom 360.


Dealer Inspire

Dealers who are currently on the Dealer Inspire website platform have the option of integrating the Canadian Black Book TradeMax widget on to their dealer websites



Verified leads.

Every single lead submitted and delivered contains an email address that has been seen by an actual person. Fake contact information doesn’t qualify, and it’s not a lead. It’s just spam.

Frictionless approach to lead collection.

Our data collect is simple and fast to ensure that just-enough data is captured in a way that’s clear and easy for your customer. The tool’s balance of functionality and user-friendliness results in more leads submitted, and more leads delivered.

Dealer branding.

Don’t worry about having to sacrifice the overall aesthetic flow of your website. Position your business front-and-center for the customer throughout the trade-in appraisal process with options to align the look and feel of the Market Trade-In Valuation tool with your dealership brand name, colors, and logo.


Customize and extend your customer’s trade-in appraisal experience with adjustable valuation prices and unique relevant calls-to-action featured on the customer’s received valuation report.